The Little Yoga Mat
New York, NY—With their eco-friendly line of size-specific mats, The Little Yoga Mat is helping kids in homes, yoga studios, classrooms, and hospitals across the country by promoting wellness through yoga. In addition to the physical health benefits, research shows that children who practice yoga are more focused in school and better able to deal with stress. The Little Yoga Mat is currently planning to add a third mat to their line designed for 5 to 10-years olds. thelittleyogamat.com
Read about the design process and see of the initial concepts.
Creative Service Award Details:
- The Cause: Health & Wellness; Education
- The Project: Add a new yoga mat size and design to product line—generate funds for production by launching a Kickstarter campaign in which 50% of the funds raised will go towards providing free yoga mats to pediatric hospitals
- The Award: $1,000 in creative services: (1) design of tree-themed yoga mat and accompanying graphics for packaging; (2) create additional graphics for website and Kickstarter campaign.